Short Sales are Here to Stay.

Short sales are here to stay. Maybe not forever, but they are not going away soon. Have you been curious when you've heard the term, what it means? Have you thought it was a fast track to buying a house? There are a lot of misconceptions and frequently asked questions that we are prepared to answer for you at a class we are hosting. There are three dates and locations to choose from.

• Feb. 10, 6:30 pm at the Eastside Library, 2559 Hubbell.


• Feb. 17, 6:30 pm, Pleasant Hill library, 5151 Maple


• March 1, 7:00 pm Altoona Library, 1600 5th Ave.

Bring questions, bring a friend, pass the info on. Hopefully we can dispel some myths, answer some questions and be of assistance to you in your real estate needs.

Bill 770-2455 Bob 979-2883

Generation Y, Millennials, Echo-Boomers - Who are they?

Those born - roughly- between 1976 and 2000 are considered the Millennial, Generation Y or Echo Boomers. I have 2 children born 1979 and 1980 who seem to fit more into the Generation X group. Two more children, born 1991 and 1993 definitely fit into this Millennial group. They don't remember not having the internet, cell-phones or cable-tv. The "Generational Media Study" show there are 79 million in this group, compared to 48 million Gen-Xers. This is the largest generation of young people since the post-WW II Baby Boomers. They are already spending $170 billion a year (of theirs and their parents).

This group is high in un-employment, but since 1 out of 8 live with their parents - this doesn't seem to be a problem to them. Almost 40% of them have a tattoo, although 70% of those have them hidden under clothing.

Six traits of this demographic:

• Technology savvy - covered above.
• Optimistic, yet practical. They are prone to having specific goals, financially savvy, and don't like owing money. (However, they don't seem to mind living off parents) They shop for bargains or good deals at fair prices.
• Embrace Diversity. One third of this group identify as non-Caucasian.
• Belief in balance and fun. They like to be entertained, believe life should be enjoyable. They want responsibility but thrive on flexible work hours and creativity.
• Environmentally and socially conscious. They have grown up with the pervasive media environment touting 'green' and 'global' issues.
• Entrepreneurial. More than half of graduating Millennials believe they will own their own business in the future. Three out of four are from families with working moms, one in four has been raised in single-parent households.

All of these observations will make it interesting to see how our marketing will change to reach this youngest economic group. If these young graduates believe they will own their own business eventually, will that belief allow them to fit into their employers structure? Or will it make them rebel against the conformity expected of them. The fact that they are creative and fun-loving is bound to mean some exciting things to come in technology and entertainment. Whatever happens, be assured the Eisenlauer Team will still be ready to meet their real estate needs.

Bill at 770-2455 or Bob at 979-2883

Disaster or Oppotunity?

The Business Record ( Dec. 09) show that bankruptcy filings in the Southern District of Iowa have increased 20% from 2008 to 2009. In Polk county there were 944 bankruptcies filed in 2006. In Dec. of 09, 1,862 were filed in Polk County.

The website realtytrac says there were 7,284 new foreclosure filings in 2009. The newest Business Record has the latest statistics for Des Moines area foreclosures. Mortgages that were 90+ days delinquent in Dec. 09 - 5.04%. In Dec. 08, 3.35% were 90+ days delinquent. The foreclosure rate in the Des Moines area ( 1.71%) is higher than for the state of Iowa (2.04%), but lower than the national average (3.16%). Those figures are for Dec. 09.

These are startling statistics. But as Winston Churchill has been quoted - A pessimist sees the difficulty in every opportunity; an optimist sees the opportunity in every difficulty. We need to put on the rose-colored glasses and identify the opportunities. Mortgage companies and banks do NOT want to be landlords. These properties will get sold. Could one of them be your dream house? It might be a good time to investigate. You could qualify for an $8,000 or $6,500 tax credit. You could get a new mortgage with still low interest rates. You could shorten your mortgage to 15 years and gain equity quicker.

If you are in one of these dire situations, don't hide your head in the sand. Talk to professionals and see what solutions are available. Repeat, mortgage companies do NOT want to be landlords. Short sales can be worked out, deed in leau of foreclosure, loans retructured. Lets look for the Opportunities.

Whatever your situation is, The Eisenlauer Team is ready to assist. Give either Bill (770-2455) or Bob (979-2883) a call.

Your Next Assignment...

Your next assignment if you decide to accept it...Go to WHO radio website, there is a horizontal row of links toward the top. Click on Contests, then click on Best Realty Agent. Or you can just click here. This will take you to the first page of the contest. You enter your email address, then it gives you 10 choices of Realtors. Of course you choose Bob Eisenlauer. Then it will ask for name, blood type, fingerprints etc and eventually accept your vote. What do we win if Bob is selected? Nothing but recognition and free press - which is something we covet! So please follow the instructions and help us out.